• 0 Vote(s) - 0 Average
  • 5
  • 4
  • 3
  • 2
  • 1
Thread Modes
[-]
Tags
ad system bresnan launches opentv management


Bresnan Launches OpenTV Ad-Management System
#1
Bresnan Launches OpenTV Ad-Management System

Operator to Use EclipsePlus in Colorado, Montana, Wyoming and Utah

Todd Spangler



Bresnan Communications has deployed OpenTV EclipsePlus to manage advertising sales operations in Colorado, Montana, Wyoming, and Utah.



OpenTV EclipsePlus is designed to reduce manual workload and time spent running verification and billing reports on spot buys, by centrally managing schedules for multiple markets within a single database.



"We are pleased to have added EclipsePlus live in our operating centers and ready to streamline our ad sales teams' processes for improved efficiency across the board," Bresnan regional vice president of advertising services Kelly Enright said in a statement.



Bresnan is the 13th-largest U.S. cable operator, serving more than 300,000 customers. Other MSOs using OpenTV EclipsePlus include Comcast Spotlight and Time Warner Cable.



San Francisco-based OpenTV is owned by Kudelski Group, a Swiss company whose other major holding is conditional-access vendor Nagravision. Kudelski staged a successful takeover bid earlier this month by acquiring 60% of the shares of OpenTV it didn't already own.


Possibly Related Threads...
Thread / Author Replies / Views Last Post
0 Replies 1,130 Views
Last Post by admin
04-15-2016, 10:39 PM
0 Replies 75 Views
Last Post by admin
11-22-2014, 12:40 AM
0 Replies 32 Views
Last Post by admin
09-11-2013, 11:39 PM
0 Replies 39 Views
Last Post by admin
08-31-2013, 02:55 AM
0 Replies 54 Views
Last Post by admin
08-31-2013, 02:53 AM
4 Replies 55 Views
Last Post by Gulab zada
09-25-2012, 07:57 PM
0 Replies 38 Views
Last Post by m.moosa
07-21-2012, 05:02 PM
1 Replies 49 Views
Last Post by Arshad Niazi
04-24-2012, 07:35 PM
0 Replies 37 Views
Last Post by bank_dude
01-03-2012, 03:40 PM




Users browsing this thread: 1 Guest(s)

Color Skins

Change Color:

Background Patterns:

Background Images:

Background Header:

Setting Panel

Main Options: